In this post, I just wanted to introduce you to the concept of blogging if you do not have a blog already. A blog is an online diary and an informal way of keeping people up to date about what you are up to. Blogging can be a very powerful arsenal in your marketing tools.

On a practical level , what blogging actually entails is writting about what you are doing on a daily or weekly basis and adding content that you think will interest people who land on your blog. You can add images and videos about your art work

What Can You Blog About Read the rest of this entry

This is a continuaton of my previous post and here we look at 6 more mistakes that you as an artist should avoid in relation to your website and selling your art.

7) The Website Takes too Long to Load Up

Avoid flash introductions, special effects, complex visuals or other gimmicks. These often take a long time to load, require special software or, at worst, crash visitors’ computers.. Most people visit an artist’s web site to see the art as fast and as easy as possible and if they have to go through introductions, they will get frustrated and leave immediately.

There are no prices listed on the artist’s website. Read the rest of this entry

The fundamental objective of your artist website is to capture and hold the attention of the visitor immediately so that they do not move on to the next website. First-time visitors to any artist web site need to know as quickly as possible

• who the artist is,
• what his or her art looks like,
• why the site is worth seeing,
• why they should buy the art,
• what action should they take

Sites that don’t deliver these basics or make other common errors do not attract and hold visitors, and get lost among the countless numbers of art web sites already on the Internet.

Here are common mistakes that I see artist’s making all too often Read the rest of this entry